Ben’s Yard

Bolter worked with architects Lyons Sleeman Hoare to realise the brand and website creation for Ben’s Yard. This artisan retail village in East Anglia offers a unique collection of 13 boutiques, from food halls to wildflower trails, and year-round events. Each activity or area is represented by a shape or motif within the logo – and sections of this piece of visual poetry form the basis for patterns and decorative elements throughout the site. The brand work allows the ambience and on-site experience to sing, to keep customers coming back for more.

Identity + Illustration + Web Design

CATEGORY

Place

SERVICES

Ben's Yard external courtyard featuring beautifully integrated custom branded wayfinding signage.
The elegant Ben's Yard logo framed by a decorative, intricate hand-drawn floral border.
Close-up view of the premium external wayfinding and directional signage at Ben's Yard.
Ben's Yard co-founders walking together through a golden field of agricultural crops at dusk.
A premium Ben's Yard branded jute tote bag resting on a sunlit interior restaurant banquette.
Close-up, detailed view of golden wheat stalks growing in a sun-drenched countryside field.
Ben's Yard premium branded wrapping paper featuring the studio's signature floral patterns.
Custom illustrated map showing the architectural layout of the Ben's Yard retail village.
Scrolling brand animation showcasing the comprehensive Ben's Yard visual identity guidelines.
Exterior view of Ben's Yard Café housed in a beautifully converted barn with branded entrance signage.
Ben's Yard branded restaurant menu featuring elegant typography and delicate corner floral motifs.
Courtyard view of Ben’s Yard retail village storefronts with visitors.
A collection of premium Ben's Yard branded reusable coffee cups displayed together.
Scenic view of the historic Ely Cathedral, located near the Ben's Yard retail village.
Exterior view of the Ben's Yard Restaurant featuring a prominent branded banner above the entrance.
Tranquil English country landscape featuring a calm lake surrounded by wildflowers.
Ben's Yard Wildflower Meadow Walks leaflet featuring elegant typography and bespoke floral border.
Close-up view of the minimalist Ben's Yard branding signage mounted on an external barn wall.
Scrolling social media animation showcasing a grid of curated Ben's Yard marketing posts.
View of the boutique storefronts at the Ben’s Yard retail village complex.
An artisanal pastry on a plate served beside a premium Ben's Yard branded coffee cup.