Bolter Design campaign brand creation and marketing for Camden Inspire. A community project, shining a light on the local businesses and people of Camden initiated by Camden Town LTD and Euston Town.
Drawing upon the history and enriched use of illustration and graffiti in Camden Town we created this playful and colourful brand for the Camden Inspire Awards.
The brand had to be flexible enough to use in print, digital and environmental application. The concept of the awards is to vote for the high street businesses you love - running your own business in 2018’s London means high rents and a hugely competitive market. But every day, these business owners continue to astound with their commitment, innovation and fresh ideas. They are the reason we have buzzing high streets that serve both locals and tourists, and they put Camden on the map.